How Cruelty Free is my Makeup Bag?

One of my goals for 2018 was to start using cruelty free makeup and to stop buying from companies that test on animals. Since January the 1st I have made the conscious effort to only buy from cruelty free brands when replacing finished make up items. I’ve done this for a variety of reasons. But my main reason being this guy


This is Belle (yes he is a boy, named Belle, it’s a long story) and 5 years ago today I brought him home. I can’t believe how much he has grown since then and changed. The thought of anyone testing anything on Belle and hurting him, upsets me and I can’t believe that approximately 100,000-200,000 animals per year around the world are subjected to cosmetic testing.

I have been using the blog Cruelty Free Kitty as a way to improve my knowledge on cruelty free and they also have a great brand directory.

These are the products currently in my everyday make up bag;

Foundation – The Ordinary Coverage Foundation – Cruelty Free

I very recently purchased this foundation after the NARS controversy. It is a great foundation and so affordable, my only problem with it is that it comes off quite easily and quickly throughout the day but since I hardly ever wear a primer that is probably my



Concealer – e.l.f. Concealer – Cruelty Fre

Again this was a more recent purchase as I seem to go through concealer so quickly. I wasn’t very brand loyal with concealers before this one. It is a very thick concealer and I think that it is great. On my lazy days I’ll even just use this concealer to hide blemishes and not use foundation. download (1)

Translucent Powder – e.l.f High Definition Powder – Cruelty Free

Another great e.l.f product. My only problem with this is how messy it can be as the rotating cover doesn’t really stop the powder escaping. But for such an great cost I can’t really complain.


Contour – Kat Von D Shade and Light Palette – Cruelty Free

Everyone knows about this product. It is such a great palette and I find that I can get away with using two out of the three contour shades, which isn’t bad plus the shades blend so easily.

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Blush – Benefit Rockateur – Test on Animals

I love this blush, unfortunately, but as soon as it’s gone I will not be repurchasing it. I used to buy so much from Benefit but I have found alternatives for everything else so I am sure I will find an alternative to this as well.


Highlight – Becca Champagne Pop – Cruelty Free but Owned by a Company who do Test on Animals

This is a grey area for me. I love this highlighter but I don’t think I will may any more purchases from Becca, even though they are cruelty free, as they are owned by Estee Lauder, who do test on animals.


Eyebrows – Benefit Ka-Brow! – Test on Animals

Same story as the blush. I’m not sure this will run out anytime soon but once it does I think I will try some eyebrow products from Anastasia Beverly Hills.

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Eye shadow – Tarte Tartelette in Bloom Palette – Cruelty Free

These are such gorgeous eye shadows, which blend so easily and are very wearable for everyday use. Since I got this eye shadow palette in September I have used it almost everyday and it is now the only palette I take travelling. With a mix of matte and shimmer shades, with a mix of light and dark shades, I can create a look for any occasion.


Eyeliner – Collection Fast Stroke Eyeliner – Cruelty Free

I’m in shock because before writing this blog post I honestly thought that Collection (previously Collection 2000) did test on animals. I’m so excited that I don’t have to give up this eyeliner. It is such a black dark eyeliner, it lasts all day without transferring or flaking off and once you get used to using the pen it is so easy to apply.


Mascara – e.l.f Mascara – Cruelty Free

I am very lucky as I naturally have long eyelashes but this mascara is great for making them even longer and thicker. I think I will probably use this mascara for a long time.


Those are the cosmetics that I use every single day but I am a little obsessed with makeup and have a drawer full of lipsticks and another one of eye shadows. Most of this is not cruelty free but since January 1st I have not bought any make up items that have been tested on animals. Once the non cruelty free items in my collection have ran out or gone off I will not be repurchasing them, but I don’t think there is any sense in wasting the product by throwing it out. 7 out of 10 of my everyday makeup items are from cruelty free brands and I think that is pretty good considering I have only been consciously making an effort since the start of this year. Next I’m tackling my Skincare products!

SJ x


2 thoughts on “How Cruelty Free is my Makeup Bag?

  1. Love this post! I feel like more and more brands are becoming cruelty free. The quality you can get in some beauty free brands these days are second to non – there is no need to settle for less now! Also, your bunny is so cute! xxx


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